When we first launched, our main task was to maximize the presence of relatively unknown Korean brands. We’ve now grown to work closely with 25+ Korean cosmetic brands and 6+ contract manufacturers.
Our strength lies in building strong relationships with our partners in Korea and we strive to incorporate our knowledge of the U.S. beauty industry and markets to help their presence.
We expose products to real U.S. consumers and allow for adjustment to the U.S. market. Then, we compare with other similar products currently on the market.
We promote and perform joint marketing with manufacturers through various U.S. trade exhibitions and our e-commerce.
Gateway for Product Debut and Growth
We introduce brands and strengthen their presence as newly established brands in the U.S. market.
OEM / ODM
We provide ODM/OEM/Private label products, solutions, and development with our Korean partners and major cosmetics manufacturers.
We connect brands with our partners to create placement opportunities that build brand presence and improve accessibility within the market.
We conceptualize and develop product branding with a multilevel approach that captures value and quality to effectively connect with customers.
Our role in the beauty industry consists of providing a direct line of communication to current and prospective customers regarding our products. Modern consumers are seeking more effective, innovative and higher performance K-Beauty products in the U.S. market. Our main form of communication that connects us to our customers is our e-commerce, Cupidrop.com: one of the most loved K-Beauty cult sites currently operating in the U.S. Cupidrop.com provides cost effective Korean skincare & cosmetic products that are of high quality, but at a low cost.